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How to Register a Business Name in Hawaii: In-Depth Guide 2023

    How to Register a Business Name in Hawaii
    (Last Updated On: September 18, 2023)

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    Attention all entrepreneurs! Are you ready to take the leap and register a business name in Hawaii? Whether you’re aiming to establish an LLC, a corporation, or a “doing business as” name (DBA), we’ve got you covered with a step-by-step guide to making the process seamless and compliant. 

    And for those seeking extra support, ZenBusiness is here to be your trusted partner, ensuring a hassle-free experience throughout the registration journey. Let’s turn your business aspirations into a reality, no matter which state you’re in!

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    4 Steps to Register Your Business Name in Hawaii

    Registering your business name in Hawaii is a crucial step towards establishing your entrepreneurial presence in the Aloha State. To help you through this process, here are four simple steps to get your business name officially registered in Hawaii:

    Step 1: Choose Your Business Structure in Hawaii

    Your business structure decision can significantly impact your company’s liability, taxation, and overall management. Here are the primary business structure options available in Hawaii:

    Sole Proprietorship

    A sole proprietorship is the simplest business structure where the owner and the business are considered the same legal entity. This means the owner is personally responsible for all business debts and liabilities. Setting up a sole proprietorship is easy, involving minimal legal and administrative requirements. In Hawaii, you’re not obligated to register your sole proprietorship with the state, although you may need to obtain local permits or licenses for certain business activities.

    General Partnership

    A general partnership involves two or more individuals who share profits and losses in the business. Each partner is personally liable for the company’s debts and legal obligations. Unlike sole proprietorships, you do not need to register a general partnership with the state of Hawaii. However, it’s advisable to file a “Statement of Trade Name” (Doing Business As or DBA) in the county where your business is located.

    Limited Partnership (LP)

    A limited partnership in Hawaii consists of one or more general partners who manage the business and have unlimited personal liability, alongside one or more limited partners who contribute capital but have limited liability. To establish an LP in Hawaii, you must file a “Certificate of Limited Partnership” with the Hawaii Department of Commerce and Consumer Affairs.

    Limited Liability Company (LLC)

    An LLC is a versatile business structure that combines the liability protection of a corporation with the tax benefits and simplicity of a partnership. To create an LLC in Hawaii, you need to file “Articles of Organization” with the Hawaii Department of Commerce and Consumer Affairs and draft an Operating Agreement outlining the company’s management and ownership structure.


    A corporation is a separate legal entity from its shareholders, providing limited liability protection. Hawaii recognizes two types of corporations: C-corporations and S-corporations. Establishing a corporation requires filing “Articles of Incorporation” with the Hawaii Department of Commerce and Consumer Affairs and adhering to additional formalities, including creating bylaws, issuing stock, and holding regular board and shareholder meetings.

    Choosing the right business structure in Hawaii is a critical decision that influences the success and legal aspects of your venture. Consider factors such as liability protection, taxation, and management requirements when making your choice. 

    If you need guidance in selecting the most suitable structure for your business, consulting with a legal or business professional can prove invaluable. Once you have determined the appropriate business structure, follow the necessary steps to register your business. name with the Hawaii Department of Commerce and Consumer Affairs, setting your enterprise on the path to growth and prosperity in Aloha State.

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    Step 2: Select a Unique Business Name in Hawaii

    With the breathtaking beauty of Hawaii as your backdrop, selecting a business name that captures the essence of your enterprise becomes even more significant. Here are the three primary naming options and their respective guidelines:

    When registering your business name in Hawaii, the first step is to choose a unique legal entity name. This name will serve as the official identifier for your company within the state and must be distinct to avoid any conflicts with existing businesses. 

    Hawaii has specific guidelines regarding the use of company suffixes, such as LLC, LP, or Corp, based on the type of business you plan to establish. Before finalizing your choice, it’s crucial to verify the name’s availability using the Hawaii Department of Commerce and Consumer Affairs.


    Securing a trademark for your business name or logo provides valuable protection for your intellectual property not only in Hawaii but nationwide. To ensure your chosen name or logo isn’t already registered by someone else, conducting a thorough search in the United States Patent and Trademark Office (USPTO) database is essential. 

    Registering your trademark grants you exclusive rights to use the name or logo for similar goods or services, safeguarding your brand identity and reputation.

    Doing Business As (DBA)

    In Hawaii, the option of operating under a DBA name offers flexibility, allowing you to use an official business name while presenting a different one for branding purposes. This approach empowers you to create a unique and memorable brand identity for your customers. 

    To establish a DBA name, you will need to file a “Trade Name Registration” with the Hawaii Department of Commerce and Consumer Affairs. Unlike legal entity names, DBAs are not required to be unique at the state level but must comply with federal trademark laws to prevent potential conflicts.

    Selecting a business name in Hawaii is a meaningful and strategic decision. Your chosen name will be the heart of your brand identity, inviting customers to experience the spirit of the Aloha State through your enterprise. Whether you opt for a legal entity name, obtain a trademark, or operate under a DBA, understanding the specific guidelines and adhering to Hawaii’s regulations will ensure a smooth registration process and protect your brand. 

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    Step 3: Check Business Name Availability in Hawaii

    Before proceeding with registering your business, it’s crucial to ensure that the desired name is available and not already in use by another entity. To conduct a thorough search for business name availability in Hawaii, follow these three steps:

    Begin by conducting a federal trademark search to check if your preferred business name is already trademarked. Since federal trademarks take precedence over state-level registrations, it’s essential to avoid any conflicts. Access the U.S. Patent and Trademark Office (USPTO) website and use the TESS Search to perform the trademark search. If your chosen name is already trademarked, you will need to select a different name.

    After confirming that your business name isn’t trademarked, proceed to verify its availability for use in Hawaii. Utilize the Hawaii Business Entity & Documents Search tool to search for registered business names in the state. Ensure that your exact business name is available and that there are no other companies using significantly similar names.

    Once you’ve confirmed that your business name is available and not trademarked, it’s a good idea to check if the .com version of your business name is also available as a domain. While not every business may need a website, securing the .com domain can be beneficial for future online presence. Conduct a domain search to ensure the .com version of your business name is available for registration.

    Secure your business name by registering the .com version with ZenBusiness, ensuring exclusive ownership and brand protection at an affordable price.

    By following these steps, you can verify the availability of your desired business name and avoid potential conflicts or confusion with other businesses.

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    Step 4: Form Your Business With the State of Hawaii

    After choosing your business structure and name, the next step is to officially establish your business with the state of Hawaii. This involves filing the necessary documents to register your business.

    For a Hawaii LLC, you must file the “Articles of Organization” with the Hawaii Department of Commerce and Consumer Affairs. The application can be submitted online or through the mail. If you’re opting for a Hawaii corporation, you’ll need to file the “Articles of Incorporation” with the same department.

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    You May Also Want to Know

    Protect Your Business Name With a Trademark

    Once you’ve verified the availability of your business name and secured it, you may consider applying for a trademark to protect your brand. Although this comes with a cost, typically ranging from $225 to $400, plus attorney fees and a renewal fee every 10 years, it grants nationwide protection under federal law. 

    Having a trademark will give you legal grounds to challenge others who attempt to use a similar name for their business. However, this step may not be necessary for most small businesses unless they have plans to operate on a national scale.

    How to File a Hawaii Fictitious Name – DBA?

    To file a Hawaii Fictitious Name (DBA – Doing Business As), you need to follow these simple steps:

    1. Choose a Fictitious Name: Decide on the business name you want to use that is different from your legal business name
    1. Conduct a Name Search: Verify the availability of the chosen name to ensure that it’s not already in use by another business in Hawaii
    1. Obtain and Complete the Form: Obtain the “Fictitious Name Registration” form from the Hawaii Department of Commerce and Consumer Affairs (DCCA) website. Complete the required information on the form
    1. File the Form: Submit the completed form to the DCCA either online, in person, or by mail. Pay the required filing fee, which is usually around $25
    1. Publish a Notice (Optional): In some cases, you may need to publish a notice of your fictitious name registration in a local newspaper
    1. Receive Confirmation: Once the registration is processed, you will receive a confirmation of your Hawaii Fictitious Name Registration
    1. Renew as Required: Be sure to renew your fictitious name registration as per the specified timeline, typically every five years

    Keep in mind that the requirements and fees may change, so it’s best to check the DCCA website or contact them directly for the most up-to-date information.

    How to Change the Name of a Hawaii Business?

    If you wish to change the name of your business in Hawaii, there are two methods to do so:

    1. Filing for a Trade Name (DBA Name): This is the simplest way to operate your business under a different name without altering its legal name. Sole proprietorships and general partnerships can use a DBA name to have a distinct business name. 

    For LLCs and corporations, this method is also convenient as it allows them to avoid the complexities of filing an amendment and operate with brand names that don’t require legal suffixes like “LLC” or “Inc.”

    1. Submitting an Amendment to the Legal Name: If you want to officially change the legal name of your LLC or corporation, you can file an amendment to the Hawaii Department of Commerce and Consumer Affairs. 

    This will require the appropriate forms, which can be submitted online, in person, or by mail, along with a filing fee of $25.

    Remember to follow the specific guidelines and procedures provided by the state of Hawaii for each step to ensure a smooth and compliant business registration process.

    >> Get Started With ZenBusiness >>

    Business Name Registration Laws in Hawaii

    Here are some key points about business name registration laws in Hawaii:

    • Business Name Search: Before registering the business name officially, it’s wise to conduct a name search through the Hawaii Business Express website or the Department of Commerce and Consumer Affairs (DCCA) Business Registration Division to ensure your desired name is available and not already in use.
    • Business Structure: The registration process may vary depending on the type of business structure you choose, such as a sole proprietorship, partnership, Limited Liability Company (LLC), corporation, or other forms of entities.
    • Trade Name Registration: If you plan to operate your business under a name that differs from your personal name (for sole proprietors) or the legal name of your business entity, you will need to register a trade name, also known as a “doing business as” (DBA) name.
    • Registration Fees: There may be a fee associated with registering a business name or trade name, and the cost may vary depending on the business structure and type of registration.
    • Compliance with Local Regulations: Apart from business name registration, you may need to comply with other local, state, and federal regulations, such as obtaining licenses, permits, and tax identification numbers specific to your business type and industry.

    To get the most accurate and up-to-date information about business name registration laws in Hawaii, visit the official website of the Department of Commerce and Consumer Affairs or consult with a legal professional or business advisor.

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    Bottom Line on How to Register a Business Name in Hawaii

    In conclusion, registering a business name in Hawaii is a significant undertaking that sets the foundation for a successful entrepreneurial venture in the Aloha State. Taking the time to conduct comprehensive research to ensure name availability, selecting the right registration approach, and completing all essential documentation with the Hawaii Department of Commerce and Consumer Affairs is essential for legal compliance. 

    Leveraging resources like ZenBusiness can simplify the process, offering valuable expertise and support throughout. With your business name officially registered, you can confidently dive into the diverse and unique business environment of Hawaii, poised for growth and prosperity.

    >> Use ZenBusiness To Register a Business Name in Hawaii >>

    How to register a business name in every US state: